Social Media

Environics Research Group works closely with its sister company Nexalogy to produce research insights drawn from the online conversation. Nexalogy has developed a unique suite of proprietary tools and algorithms based on proven co-word analysis techniques that improve the speed, accuracy, and comprehensiveness of the intelligence they provide to clients. Nexalogy cuts through the clutter of the online conversation to mine the most important language and ideas.

Strategy & Implementation

Intelligence collected from social media is not only useful in designing social media strategies. Insights from Nexalogy’s work are often applicable throughout the full range of marketing, communications, and product and brand planning activities.

Nexalogy’s outputs are also useful in executing social media and other marketing and communications tactics. Whether your goal is to assess how you “moved the needle” with a campaign, find out who the key influencers are on a given subject, or strengthen SEM campaigns by providing high-quality keyword lists, Nexalogy helps clients ensure the ongoing success of their marketing and communications activities.

Other services

Nexalogy Environics also offers a range of additional services to help our clients adapt to the world of social media—from training and coaching to social media audits and other services. Nexalogy Environics can help orient you to the social media environment.

Email John Crockett, Director, Online Services, or reach him at 416-544-3008